Our goal at eFashion China is to connect fashion brands to the 649 million people online in China. More than just a services provider, we are a strategic partner who will help you navigate and succeed in the dynamic Chinese e-commerce market.

Founded in 2008 by frontrunners in the Chinese e-commerce industry, we have already helped several well-known international fashion brands launch thriving online businesses in China. Based in Shanghai, we fully understand the cultural intricacies of doing business in this country; yet have the multinational experience to partner effectively with global companies. Our ability to strategically bridge the cultural gap is one of the key reasons Fortune 500 fashion companies choose to partner with us.

eFashion is a privately held company, known in Chinese as Shanghai Yishang Network Information Company.

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